Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader

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“This is the West, sir. When the legend becomes fact, print the legend.” These words from Maxwell Scott seemed to have come to life in Walter Isaacson’s earlier-released biography of Steve Jobs. Isaacson’s version of Jobs’ story relied on commonly stated “facts” about Jobs, which have become the stuff of legend, and these facts strongly emphasized the less desirable aspects of Jobs’ personality and aggressive leadership style.

This new bio by Brent Schendler and Rick Tetzeli presents a kinder, gentler account of the man who co-founded and led Apple Computer. It seeks to get past “the cliché that Steve Jobs was half genius, half a–hole.” And it largely succeeds by emphasizing that any shortcomings on Jobs’ part were due to his dedication to Apple: “He put the needs of the company ahead of any (personal or) work relationship.” That dedication produced the most successful technology company in the world.

This excellent account allows one to get to know Jobs as a living, breathing human being—an imperfect, fully goal-oriented man full of “deep restlessness.” Becoming Steve Jobs is such an effective telling of Jobs’ life story that at the conclusion of the book the reader will grieve his death, the world’s loss, all over again.

Reviewed By:

Author Brent Schlender, Rick Tetzeli
Star Count 5/5
Format Hard
Page Count 464 pages
Publisher Crown Business
Publish Date 2015-03-24
ISBN 9780385347402 Buy this Book
Issue May 2015
Category Business & Investing


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